Dior’s SS21 Menswear Campaign in collaboration with Amoako Boafo

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Amoako Boafo’s Rich Palette Informs Dior’s Summer 2021 Campaign ImageryDior's SS21 Menswear Campaign in collaboration with Amoako Boafo

Further revealing and extending the inimitable spirit and pluralistic richness of the Summer 2021 Dior Men’s Collection, the images in this New Campaign reinvent the virtuoso art of portraiture by the ghanaian painter Amoako Boafo.

The vibrant colors of this campaign perfectly reflect the powerful energy of the Summer 2021 collection. It’s really a celebration of Amoako Boafo’s work”, says Kim Jones, the Artistic Director of Dior Men’s Collections.

Dior's SS21 Menswear Campaign in collaboration with Amoako Boafo

Lensed by Rafael Pavarotti, these graphic images in intensely contrasting, dazzling colors evoke the ghanaian artist’s emblematic paintings.

Amoako Boafo's Rich Palette Informs Dior's Summer 2021 Campaign Imagery

The searing power of his work, transposed onto silhouettes by Kim Jones, is revealed in photographs of pure composition – punctuated by flowers reprising motifs from Boafo’s wallpapers – conceived like captivating dialogues that blend disciplines and transcend borders.

Amoako Boafo's Rich Palette Informs Dior's Summer 2021 Campaign Imagery Amoako Boafo's Rich Palette Informs Dior's Summer 2021 Campaign Imagery

Photographer Ad / Digital Campaign: Rafael Pavarotti
Film Maker: Stephen Isaac Wilson
Art Direction: Ronnie Cooke Newhouse
Stylist: Melanie Ward
Make Up Artist: Ammy Drammeh
Hair Stylist: Jawara
Models: Babacar @ Elitemodel / Jeremiah @ Supamodelmngt / Samer @ Kate Moss Agency

Credits: © Courtesy of Christian Dior Couture