Ana de Armas Fronts Louis Vuitton’s Virtuosity High Jewelry Campaign

Louis Vuitton unveils its new Louis Vuitton Virtuosity High Jewelry Collection campaign featuring House Ambassador Ana de Armas

Louis Vuitton is delighted to present its latest campaign showcasing the House’s new Louis Vuitton Virtuosity High Jewelry Collection embodied by House Ambassador, Ana de Armas.

The campaign celebrates the collection’s exquisite craftsmanship and innovative design.

Shot by Sølve Sundsbø, the campaign captures the collection’s bold metaphor for precision, creativity, and craftmanship. Revealed through 110 one-of-a-kind pieces set across twelve themes, Louis Vuitton Virtuosity Collection features two distinct universes: The World of Mastery and The World of Creativity.

Reflecting the House’s core values, the Louis Vuitton Virtuosity Collection is an invitation to embark on a transformative journey of discovery —one that celebrates exceptional craftsmanship and boundless imagination.

The campaign will launch across Louis Vuitton’s social media and online platforms on June 5th, followed by print advertising starting June 22nd.

Shot by Sølve Sundsbø @solvesundsbostudio

Credits: © Courtesy of Louis Vuitton Italia