In homage to Monsieur Dior’s lucky charms, the House revisits emblematic pieces from the women’s wardrobe in the Dior Lucky collection: an unprecedented line that unveils a set of talismans – symbols of good fortune – allowing endless personalization of exceptional creations distinguished by marvelous spring prints, echoing the founding-couturier’s passion for nature and divination.
A fusion of virtuoso savoir-faire and audacity is staged in an exclusive photo campaign starring Dior ambassadors Deva Cassel and Dilraba Dilmurat, along with Eiza González, a friend of the House of Dior.
These three irresistible personalities have each chosen a Dior model customized to reflect their image and identity: Deva Cassel sports a version of the Dior Book Tote, embellished with the Night of Dreams motif and a travel tag representing her zodiac sign, Virgo.
As for Dilraba Dilmurat and Eiza González, they carry two different variations of the Lady Dior bag, the first adorned with dice echoing the last letters of her first name and a charm outlining the Eiffel Tower, the second emblazoned with crystal pendants evoking her initials.
Combining sophistication and modernity, these refined, elegant images subtly highlight the many facets of these objects of desire.
A prodigious field of possibilities, a contemporary ode to Dior’s luck and inventiveness.
WINTER 25 DIOR LUCKY CAPSULE
PERSONALIZATION EDITORIAL © SENTA SIMOND © YE FEI
EIZA GONZALEZ © SENTA SIMOND
Credits: © Courtesy of Dior
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