Dior — An exclusive documentary dedicated to the 2021 Cruise Show

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A fascinating immersion into the incomparable culture, past and present of the south-eastern Italian region of Puglia, this documentary also offers a wide-ranging insight into the development of the Cruise 2021 collection it inspired.

Watch as Maria Grazia Chiuri explains her connection to this special land, her perpetuation of the House’s long-established internationalism, the special collaborations with local artisans, and the unfolding of the magical show held in the historical center of the city of Lecce in July 2020.

Discover a captivating odyssey revealing the scene backstage at Maria Grazia Chiuri’s 2021 Cruise show presented in the heart of Lecce, Italy.

From the beauty of wild landscapes to virtuoso craftsmanship, from the fairytale poetry of Luminarie to the magic of ritual dances and music, Italian director Edoardo Winspeare captures, with a brilliant eye, the secrets of this exceptional performance, an enchanting ode to the region of Puglia.

These unique, timeless images may be viewed on Dior’s channel on YouTube.

Directed by Edoardo Winspeare

Credits: © Courtesy of Christian Dior Couture Pr