Dior RTW Autumn-Winter 23 Video Campaign with Juliette Armanet

Discover the Autumn-Winter 2023-2024 collection by Maria Grazia Chiuri, for which singer and House ambassador Juliette Armanet plays tribute to Edith Piaf’s “Non, je ne regrette rien” in a dedicated film.

Paris by night, Pont Alexandre III. This is the backdrop for Dior’s Autumn-Winter 2023-2024 ready-to-wear Campaign, filmed by director Tommaso Ottomano.

In the semi-darkness of the City of Light, between the glow of streetlamps and the sparkle of the Eiffel Tower, the camera follows Juliette Armanet – ambassador of the House – to The Olympia, the capital’s legendary venue. To the bewitching rhythm of the iconic “Non, je ne regrette rien*” – (re)interpreted by the singer in a new version for Dior – the looks dreamed up by Maria Grazia Chiuri are revealed one by one, affirming a powerful attitude, more contemporary than ever, like an ode to Parisian elegance from yesteryear to today.

*Made famous by Edith Piaf’s interpretation (by Michel Vaucaire/ Charles Dumont) © S.E.M.I, Paris (France), Courtesy of S.E.M.I, Paris (France)

© Video: @Tommaso.Ottomano

Credits: © Courtesy of Christian Dior Couture