Dior presents the Dior Icons Advertising Campaign with Robert Pattinson
With the Dior Icons capsule, Kim Jones continues to reinvent the vocabulary of the house’s menswear identity, dreaming up a timeless neo-wardrobe. A fusion of virtuosity, staged at the heart of an outstanding Campaign embodied by Dior Ambassador Robert Pattinson.
Both pared-down and sophisticated, the shots reveal the refinement of the noble materials and unique cuts of these exceptional models. In a decor aglow with pale hues, the actor sports wide-leg pants and long, structured coats. The various silhouettes also feature cashmere sweaters, silk-blend shirts and harrington-shaped jackets.
Promising an irresistibly urban allure, backpacks and weekenders are dressed in the New Dior gravity leather – shown here in beige – on which a maxi version of the Dior Oblique signature motif unfurls. This ultra-desirable combination can additionally be found on the B33 Sneakers with their powerfully contemporary curves, for a look at once assertive and casual. The quintessence of Dior Style.
PHOTOGRAPHER: ALASDAIR MCLELLAN @alasdairmclellan
ART DIRECTION: RONNIE COOKE NEWHOUSE @ronnie.cooke.newhouse
FILM DIRECTOR: ALASDAIR MCLELLAN @alasdairmclellan
SET DESIGN: ALEX BOCK @alexanderbockstudio
STYLIST: MELANIE WARD @themelanieward
MAKE UP ARTIST: LYNSEY ALEXANDER @lynseyalexander
HAIR STYLIST: ANTHONY TURNER @anthonyturnerhair
TALENT: ROBERT PATTINSON
Credits: © Courtesy of Christian Dior Couture
