Dior presents a new Dior pop-up store in Cortina
In the heart of the resort of Cortina d’Ampezzo, Italy, the House of Dior unveiled a store* in the colors of Christmas.
In a contemporary atmosphere sublimating the codes of 30 avenue Montaigne, the Dior Bobby, Dior Caro and Lady Dior bags, revisited in woolly skin, were displayed alongside a series of ready-to-wear and accessories from the 2021 cruise collection – created by Maria Grazia Chiuri, the Creative Director of Dior’s women’s collections.
Among these objects of desire are the hypnotic effects of Tie & Dior, the iconic Dior Oblique motifs and the bewitching Dior in Lights designs that dress the must-have Lady Dior and Dior Book Tote.

*Located in the historical Franz Kraler boutique, for the second year in this exceptional destination
Credits: © Courtesy of Christian Dior Couture
































